Ahhhh! It has been quite a while. I know. I’m sorry. This semester has just been slipping through my fingers! But, on the bright side, I’ve been cranking out a ton of fun work and focusing hard on my studies. I have a few other blog posts in mind that I’ll be posting this week to make up for my lack of posting as of late.
So, let’s do a quick game of catch up. So far, I’m in the process of finishing my beer website as we move forward with a couple other new projects. Specifically, the Nelson-Atkins museum’s Big Picnic Event Branding! Yep, you heard right, we’re working with the super cool art museum here in Kansas City.
Every year, the Nelson-Atkins museum hosts a Big Picnic event (in partnership with KC Parks & Recreation) in the summer to encourage people to soak in mother nature while exploring the great sculptures that they have on site.
With the proximity of the museum in relation to the Kansas City Art Institute (and their close friendship!), the Graphic Design department’s Junior Class gets a great opportunity to collaborate with them every year for this. We all split up into self-picked groups within the class (I’m working with Jonn Klinger & Eric McLaughlin).
Basically, each group comes up with a different aesthetic for the Program/Brochure, Sculpture Exploration Activity (a way to get people and kids to interact with the sculptures), and a Map the different Zones of Interaction. After designing those items, we are also encouraged to further the experience by tying in social media, temporary tattoos, or signage.
For our design, we definitely wanted to go with a more flat-based appearance with a large color palette of slightly muted but bright hues. Here’s our presentation for more info about the basic ideas we had.